My Work
selected work experiences
digital art by: patrick bablo
I have worked remotely 3+ years in early-stage consumer tech startups - high-trust teams, remote-work processes, outcome-focused collaboration, Ownership of rapid iteration & shipping. I have listed here selected projects & professional experiences where I contributed to product architecture, visual design and product development.
Check out my projects on this page or read my writing on product design, social networks and other interests of mine. Or return to home page.
A Human Bridge
Listening to people with intent and sincerity builds trust and makes their pain points transparent, therefore a high level of clarity emerges on what customers want and how we could help them effectively.
Engineers, Designers & Marketers can help each other reach outcomes more effectively by complementing their skills on a product-devlopement sprint or on an organic marketing campaign. I listen to different sides and steward collaboration towards a product direction that meets the customer at his/her pain point. I am a full-spectrum product designer who also codes & collaborates with fellow engineers, marketers and builders. Multiple side-projects where I designed & developed products on web, mobile and even physical objects.
Product Design & Community Ops (2021-2022) @ RARA Social
founding team at RARA Social, a crypto-social startup acquired by Mask Network (Apr 2023)
I led the design for the core protocol mechanism (a social curation protocol) involving user research, bonding curve estimations, incentive structure design, and moneyflow simulations. See protocol explainer here . Collaborated closely with the protocol engineer to translate design decisions into smart contract logic.
As community lead, I hosted weekly user gatherings (Discord) for product feedback and feature testing. Collaborated with Head of Design (Mick Morucci) & Founder (Lawson Baker) on the UX design of the RARA web app, including features like:
- NFT social-curation card
- Onchain reactions
- Virality leaderboard
- User onboarding flows
- User retention rewards system
FoodCheck Prototype (2024) - iOS app for nutrition transparency
designed & prototyped the iOS app and deployed in Testflight, and populated the database via web scraping -- used Figma, React Native, Apple Xcode, Supabase
- Conceptualized & prototyped a personal health iOS app focused on nutrition transparency and food safety.
- Designed a shareable nutrition trust profile for 1000+ major food products (US/India) detailing ingredients, additives, and allergens.
- Allows users to easily view product details via barcode scan to inform purchasing decisions.
- Sketched a clear information architecture & intuitive layout tailored for a data-intensive application.
- Populated the initial database using public datasets and web scraping of private e-commerce websites.
Product Design - Together App (2023) - IRL & Onchain
designed an interactive prototype in Figma to conceptualize a mobile app called TOGETHER- focused on IRL meetups and onchain shared memories.
open figma prototype (request access to interact)- allows close friends to check if they are nearby, encouraging IRL meetups.
- helps friends collect shared memories (potentially onchain) that last long.
- designed hi-fidelity screens and well-structured page layouts for an interactive user experience.
- crafted a consistent brand identity combining social & blockchain features.
- developed a user flow designed to feel intuitive and playful.
Product Design (2023) @ Playground
shipped v1(beta) with the founding team - ux design and frontend build
Designed the virtual locker room web application using dynamic NFTs for NBA fans. This allowed users to collect virtual badges, brand-discount coupons, and follow their favourite NBA players through dynamic NFTs they hold. These dynamic NFTs were nested NFTs synced with real-world data on player performance and game statistics.
Product Design & Frontend (2023) @ Peanut Protocol
Collaborated with founding engineer & technical cofounder (Hugo Montenegro) on the smooth integration of the web app frontend with the backend Peanut API for authentication, currency swaps, and designed a dashboard for users to manage their private payment links.
Designed (in Figma) and coded (in React) the v1 web app for social payments via private money links. This enabled sending payments via email and social chat without requiring the recipient to have a crypto wallet initially, focusing on frictionless consumer payments.
Network Map Prototype (2020) - Yak Collective
Experimental prototype of a network map for interdisciplinary collaboration in an online community.
I conceptualized and prototyped an interactive network map prototype after collecting data from ~40 members of the Yak Collective. The primary goal was to induce interdisciplinary collaboration among indie builders, researchers & creators.
This was recognized & awarded a microgrant by Emergent Ventures (run by Tyler Cowen at Mercatus Center) for this project. See my name in the (list of EV winners).
Design Research Project (2020) -- Kernel (Bryan Johnson)
Design Research project for Kernel (Bryan Johnson's neurotech company) on the future applications of neuromonitoring device Flow (shaped like a light helmet)
neurofuturama group research projectI researched and presented the applications of the non-intrusive, brain-computer interface's device Flow (developed by Kernel company) -- in the context of the workplace of the future, as part of a collaborative research project involving 20+ researchers from different research domains. This was a private project, led by Venkatesh Rao (venkateshrao.com).
